Eve Boutique

Eve-Boutique, the leading online retailer of discount designer fashions chose Amphitheatre to develop its e-commerce strategy.

This integreation uses both the e-commerce engine plus ease commerce CMS, in addition Amphitheatre provides full hosting and search engine optimisation services.

This website's graphical design is soft and feminine, and the psychology behind it is that women will feel at home here and identify with it. It is neither cold and professional, or hot and vibrant. It is warm soft and comfortable. Most of all it appears reliable and trustworthy.

In addition, by the nature of Eve-Boutique's business structure, which means that they deal in limited stock quantites, we have installed an accurate real time stock control system that advises the buyers of the exact level of available stock for each item in each colour and size, which is automatically updated upon purchase and dispatch. If an item is not available in a certain colour or stock the item cannot be purchased

This is the standard ease commerce functionality. However, the advanced ease commerce CMS system provides for allowing purchases where there is a negative stock level, adding purchases to a back order queue, that can be fulfilled upon arrival of stock.